Launching Q3 2026

What does a real agency charge, bill, and earn?

We're building a live, anonymous benchmark dashboard from real agency inputs: hourly rates, days-to-pay, utilisation, overhead, founder pay. Filter by agency size and region, then see where you sit against your peers in real time.

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Drop your email below. We'll let you know the moment the dashboard opens.

Built from anonymous responses to the free calculators on /resources/tools. Your data is never linked to your email. We publish aggregates only.

About Optivation

We help agencies and freelancers run client work better. Three things, one trust contract.

The Operating Report

Cited research on running client work. Free, weekly briefings. No sponsored content, ever.

Read the Report

Free tools

Calculators and guides for the questions agencies actually ask. Free to use.

Browse all tools

Ascend

The workspace these pieces and tools describe. Free tier, then $19/mo Solo or $49/mo for a 3-seat Studio.

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